House Inc

House Inc

A little startup born in the winter of 2011, House Inc was founded by a group of engineering and business students who wanted to create a company based around careful study of how people used their homes. In the process of developing their ideas, they realized how interesting the study of homes could be -- and decided to create a blog, to share their research with the world. At the moment, House Inc has four employees, and is working towards the launch of its' first product.

Apr 112012
 

We couldn’t believe it when we got the news. The Rice Business Plan Competition accepted us — the most prestigious business competition in the world. If you want to know why the long gap since Nebraska with no updates, it’s because the prospect had us floored — over 1600 teams applied to the RBPC, and only 42 were accepted. When the shock wore off, the prospect had us busy — many teams in the RBPC have been working on their ideas for years, and the competition has standards we knew we would have to work night and day to meet. Market research had to be completed, financials updated, and of course, our presentation modified to take into account the lessons learned at Nebraska.

And now, we are here. Tomorrow, we head onto the Rice campus to start competing for over a million dollars in prizes, and perhaps more importantly, the recognition to approach a Venture Capital firm with legitimacy.

We’ll be posting updates as we go — we’ll be in Houston for five days — but in the meanwhile, here’s the event scheduling. The video’s of the competition will be up as it proceeds, so if you like, you can follow us on YouTube! We’ll be posting video links as they become available.

2012 Detailed Schedule 2Day
Company Showcase Guidelines and Map

You can find out more about the event at their website, and we’ll be answering any questions that you may have every evening over the course of the event! You can contact our CEO at Tristan@House-Inc.com, or our President at Camila@House-Inc.com. Or, of course, just leave a comment to this post.

 

Venture capital, ho!

This week, the House Inc team is traveling to Lincoln, Nebraska to compete in the Nebraska Innovation Competition! We’ll be uploading reports, blog entries, and pictures along the way, as well as yes, finally, writer profiles for our two other team members (Yes, they do exist!). In the meanwhile, here are the slides we’re going to be presenting, and a copy of our business plan. Wish us luck!

House Inc Buisness Plan Nebraska

House Inc Nebraska Powerpoint

Update: We placed in 4th — sadly falling just short of winning a cash prize. However, from the ashes of disaster grow the roses of success! Or words to that effect. There’s been a big new positive development for the team, look forward to more news over the next few weeks!

Jan 182012
 

Consider how much homes have changed in the last century.

Those of you actually living in houses over 100 years old are excused from this exercise.

So, not that many changes. Someone from 1912 could walk into a house today and would be able to orient themselves fairly easily, even if the appliances were strange. Compare that to the changes they would observe in the horse-buggy, telegraph, and zeppelin industries. They would understand computers perfectly well – until you explained that they’re devices used to look at videos of funny cats, not accountants you hire to do math for you.

There are some changes, of course – electrical lamps are smaller, running water is more common, and servants’ quarters have been replaced with appliances and a laundry room. But while living in retrofitted houses from a century ago isn’t that unusual, nobody drives “fixer upper” 100 year old cars or sends messages by telegraph. The changes to homes in the last century have been a tiny fraction of the changes to almost all other industries – where others race ahead, houses are still in the gate.

Now, that’s not because nobody’s tried. In fact, we have a tag on this blog, #crashandburn, just for architects, engineers, and scientists who tried to change housing forever. The modern house has been wildly successful because it’s a winning formula – it provides the comfort people need, good use of volume, good weather resistance, and is easily adapted to conditions across the world.

But that doesn’t mean houses will stay the way they are forever. All the big changes to houses in the last century haven’t been changes to the house at all – they’ve been changes to how people interact with the house — washing machines instead of hours of scrubbing, refrigerators instead of large kitchens and regular grocer visits. And you don’t have to look far to see all the up-and-coming technology that changes how we interact with things – the internet, smartphones, robotics, integrated computing, and more. The house of the future will still look like a house, but living it will be as different from now as now is from 1912.

And to us, that real, tangible difference seems way cooler than fantastic tech-stories about “houses of the future.”

We’ve got a tag for that too, #inhabitedfuture – for when we ask everyone to stop and imagine a future that they would actually live in. It’s easy to make fun of futurists “predictions” of what houses will be like – buildings like overgrown iPods packed full of gadgets – but it’s a lot harder to imagine what sort of changes might really come in our day to day lives, and how we interact with the places we live.

That’s why this isn’t a blog about housing – it’s a blog about living, and how we’ll interact with the places we live. That’s why this isn’t a blog about the future, it’s a blog about next month, next year, five years from now, ten years from now. You can say anything you like about the future, but when you have to envision just how you’ll get from A to B, things get more complicated

We’ve broken it down a bit, of course. #houseeconomics articles for how houses and money might work differently in the future, #housetech for gadgets you might actually want to use, and #silentmarkets for articles about home construction and the housing market. But no matter where you are on this blog, it’s always about the same thing – how our relationships with our homes will change in the future, what developments we can look forward too, and which we should be nervous about.

Stick around. This stuff is pretty interesting.

© 2011 The Inhabited Future Suffusion theme by Sayontan Sinha