Introducing Energy Efficiency for Homeowners

Cirquility, Inc. is a green energy start-up company founded by Tristan Morris, Camila Hernandez, and John Litherland in 2011. Our company's mission is to make it easy for homeowners to make sound financial decisions regarding their energy usage. We do this by providing homeowners with the investment opportunities they need to identify inefficiencies, evaluate alternatives, and seek optimal solutions.

The Problem

Over 20% of the energy your home consumes--20% of the energy you pay for--is wasted. That is because right now, energy efficiency is a luxury. The associated up-front costs with reducing a home's energy usage beyond simple behavior modifications have motivated very few homeowners do it. Attic fans, sun tubes, smart power strips, and solar water heaters are more expensive than their inefficient competitors. Not only are they more expensive, but you have to figure out which of these energy upgrades you are actually going to buy--since you, as a homeowner, have limited resources. This expensive, time consuming, and uncomfortable road to energy efficiency is unacceptable.

Our Mission

We at Cirquility can alleviate the burden of energy efficiency. Cirquility is in the process of developing an online interface that will allow, with minimal invasiveness, for a customer to simply glance at a list of options and immediately see the ROI of each device in the customer's specific residential area. Our customers will then be able to choose the options they desire, based on ROI and convenience to individual homeowners, and obtain these devices from us. Our mission is to make energy efficiency possible for every homeowner. In order to do that, we make energy efficient investments affordable, easy to access, and simple to use.